Guesthouse Hospitality Teams with SB Architects To Design Contemporary Social Club Guesthouse Atlanta

ATLANTA, April 4, 2013 /PRNewswire/ — Guesthouse Hospitality and SB Architects are pleased to announce that the two companies have partnered to create the design concept for the new Guesthouse Atlanta. Envisioned as a members-only social club, Guesthouse Atlanta will be the inaugural property for the Guesthouse brand. Targeted for opening in 2017, it will be the first of fifteen Guesthouse properties slated for development in key markets across the United States over the next seven years.

Developed by brothers Fred and Andre Smith, entrepreneurs with a long family history in hospitality, Guesthouse is an exciting idea that promises to revolutionize the social landscape for young adults, establishing an entirely new concept in hospitality. Guesthouse Hospitality and SB Architects have worked for the past year to develop the design vision for this innovative social club.

“We lucked out in finding SB Architects,” says Fred Smith, co-founder of Guesthouse Hospitality. “They are the perfect fit for our team, not only from a design standpoint but because they really understand hospitality. They can translate the luxury and community of a resort destination to an urban setting to create a truly groundbreaking destination.”

“This is a partnership in every sense of the word,” asserts Scott Lee, President of SB Architects. “We’ve pushed each other to achieve the best possible vision for this project.”

Designed as an oasis within an urban setting, Guesthouse will combine amenities, events and a sense of community for its members. At the heart of the concept lies a luxurious outdoor entertainment area, with multiple options for relaxing and socializing, private cabanas, beach volleyball, multiple bars, and event venues. Indoors, the living room and dining room provide social hubs, while a state-of-the-art fitness facility ensures that Guesthouse enhances not only members’ social and professional lives, but their physical lives as well. The design vision is modern but inviting, sophisticated but not stuffy.

The development team is narrowing in on the selection of the site, and is in discussions with an operating partner for the first property, which will be located between Buckhead and Midtown Atlanta.

About Guesthouse Hospitality

Guesthouse Hospitality ( is an Atlanta-based hotel, restaurant and entertainment group, committed to creating unparalleled experiences for its guests by combining innovative concepts with elite service. Founded by Fred and Andre Smith, Guesthouse Hospitality is the next generation of a successful line of hospitality industry entrepreneurs that have founded numerous hospitality enterprises, including one of the largest tour operators in the Caribbean.

About SB Architects

In over 50 years of design practice, San Francisco and Miami-based SB Architects ( has maintained a long-standing reputation for excellence in the planning and design of luxury hotels and resorts, multi-family residential and urban mixed-use projects. The firm’s work spans the globe, and includes projects throughout the United States, Mexico, Central America, the Caribbean, Eastern Europe and the Mediterranean, Asia and the Middle East.

Media contact: Heather Hebert, Director of Marketing, 415-673-8990, Email

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SOURCE SB Architects

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